If you are a professional with some expertise on LinkedIn or if you are looking to grow your LinkedIn network and credibility as a professional, then this article is for you. We discussed how to use the powerful new LinkedIn to leverage your professional credentials and build your business or career on LinkedIn.
Today, LinkedIn has over 760 million users globally and 250 million active users. It wouldn’t be that hard to get 1000 valuable connections on LinkedIn. Having tens of thousands of connections isn’t enough, what matters is how many of them are active.
These connections will help you grow your business. This article will show you the nine easy and effective ways you can use to grow your LinkedIn network.
1. Personalize Your Connection Requests
You know how to request LinkedIn connections through email. But instead of just clicking the link, personalize your message. From the top menu, go to your LinkedIn account and click on ‘Invite via Email’. Type in your message as you normally would, then click send.
Personalizing your LinkedIn connection request makes it more likely to get accepted. When people apply for your job, they will send in their resume along with a cover letter.
If you send in your customized resume along with a cover letter, you have a much higher chance of getting the job. It is a great way to stand out and get remembered. It is also a great way to let potential employers know that you are serious about applying for their organization.
When looking for a way to request LinkedIn connections, be sure to do some research first. Personalize your connection request messages to show that you want to connect with someone. This shows the person that you are serious about working for their company, and you want to do well within their company.
It can be difficult to find a way to connect, but using personalized connection requests can help you connect with thousands of new contacts at once on the LinkedIn network!
Your connections on the LinkedIn network have invested time and money into your business. By connecting with them on a personal level they show that you have put thought into their business, which can only help your business.
The only key to follow up on your LinkedIn connections is to stay professional and avoid getting your personal touch in when communicating with your connections.
Follow up on your LinkedIn connections by email, not by voice mail, and always remember to customize the emails you send out to your contacts.
3. Set Monthly Growth Goals
It is important to set monthly growth goals for your LinkedIn contacts because it can help you track the progress of the connections that you have cultivated.
Setting the goals you want to achieve every month will allow you to see your progress and will help you see what areas you need to work on. Tracking your progress in this manner can also help you see how your target market is responding to your promotional efforts.
You can then use this information to fine-tune your marketing campaigns to reach a larger audience and increase the chances of success.
Some of the important points to consider when setting goals are whether or not the connections you have made are profitable relationships that can be used for the long term.
Besides, the size of your target market should also be included in the metrics you are tracking so that you can ensure that you are connecting with the right groups and not wasting time with connections that are not productive.
4. Post Often
One of the best ways to get more connections on the LinkedIn network is to post often. This allows you to post your links to your social media pages from within your LinkedIn profile.
This of course cuts down on the time spent scrolling through pages looking for the perfect photo, video, or business opportunity.
5. Use Images
Do you want to know how to use images for better customer engagement on LinkedIn? Have you considered using images for LinkedIn posts to reach out to your audience?
There are some excellent ways to do this that will help you get more connections on the LinkedIn network and engage with your audience.
There is no doubt that images have become the fastest-growing method of sharing information online. With images, you can easily provide interesting insights about your company through pictures that show you interacting with real people.
6. Engage With Existing Connections on the LinkedIn Network
LinkedIn connections are very valuable – both for expanding your network and increasing your visibility. There are ways you can use your social connections to promote yourself on LinkedIn and increase your engagement with existing LinkedIn connections, as well as creating new connections that can help you achieve even more on LinkedIn.
Engage with existing connections by putting your profile right in front of their social networks, and all it requires is a simple “like” or even simple comment on their posts. A simple” Thanks for sharing” or a simple “thought” can help advance your career and, at the same time, simply give you a sense of being appreciated.
As you develop these relationships over time, you will find that you will be able to create even deeper LinkedIn connections that will further advance your career and business interests.
7. Promote Your LinkedIn URL on Other Social Channels
If you are not using LinkedIn as a way to promote your networking efforts, then you should start to take advantage of its wide range of features.
One of the great things about LinkedIn is that it allows you to take your profile and search engine optimization efforts online. This means that you can easily promote your LinkedIn URL and take advantage of your presence on other social media channels without having to spend a lot of time to do so.
Here is some advice on how you can take advantage of your presence on other social media channels when promoting your LinkedIn URL.
When promoting your LinkedIn profile, you want to take advantage of all the tools that LinkedIn has to offer you. For instance, you can create an interesting background for your profile page, which will show up when you take a look at your profile page.
You can also use special plugins that allow you to share your message with a wide variety of popular social media websites. Another useful feature that you can take full advantage of is the ability to show or hide your profile from certain types of people.
Some people worry that using a social network to promote their business may hurt their reputation in the eyes of other employees at their current workplace. The truth is social networking sites have become a common tool in business marketing for several reasons.
If you have an account on Twitter, for example, you can take advantage of the opportunity to connect directly with your customers, which can build a positive reputation for your business. Similarly, if you have a channel on YouTube, you can make sure that your company’s videos get seen by a large audience.
If you have an account on LinkedIn, then you can take advantage of the channel to promote your business and let people know what your company does. No matter what type of social networking channel you choose to use, you can take full advantage of this powerful networking tool and help your company grow and be more visible to customers and employees.
8. Publish Articles on the LinkedIn Network
Publishing articles on LinkedIn is an excellent way to set yourself up as an authority and a powerful business entity.
You could publish articles on your business page within your network of contacts on LinkedIn. But since LinkedIn is all about building personal relationships, your best bet is to publish your articles from your account. However, that is also a good thing.
If you publish articles on your profile, you will build trust amongst those who read your articles. If you publish articles on a public profile – even one on a very well known business profile – you will dilute the message that you are trying to get across.
9. Leverage Keywords in Your Profile
One of the most effective ways of optimizing your LinkedIn profile is by using keywords that are relevant to your personality or industry. It can be very easy to fall into the trap of using keywords that sound like they are related to your niche but are not and end up losing a lot of people who are looking for what you have to offer.
The main reason for this is because when you are adding keywords to your profile you will start to notice an increase in the number of people who will find your profile by searching on a specific keyword.
The great news with keywords is that it doesn’t matter how popular or common they are as long as you have them as part of your profile, this is because the more keywords you add the more likely people are to find your profile through search engines or social media outlets.
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Anna Wattson is a graduate of San Diego State University, a freelance writer, and a blogger. She is currently working with Acclaim, a WordPress Agency. She loves to write about tech, business, social media, and marketing. In her free time, she listens to music or watches documentaries. Follow her on Twitter at @annawattson24.